Category
Pocket
Menu & Web Site
Challenge
America's Dog "Home of the World's Longest Hot Dog", asked
for a patriotic themed campaign promoting their hot dog stand across
a myriad of mediums.
Solution
Rather
than show a traditional flag, the pocket menu represents patriotism
symbolically via stripes, free-flowing bands of red, white and blue
and star accents. The nostalgia of a time long gone is captured in the
young boy enjoying his hot dog.
The menu folds nicely to fit perfectly into any consumers pocket or
wallet.
Transitioning the graphic elements from print to web was seamless. The
result offered a captivating solution with a consistent look, further
soldifying the brand.
Click
on the number two to view the America's Dog Web Site.